Exploring Behavioural Finance Wins Playing Blind
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Playing blind How can investors stay focused on long-term goals in markets shaped by volatility, uncertainty, and constant information flow? Prospect Theory deals with the irrational way we process information, valuing gains and losses differently (with losses having a ... Dilip Soman, Professor of Marketing at the Rotman School of Management at the University of Toronto, and one of Canada's ...
Kim Parlee speaks with Dilip Soman, an economist at
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